Your brand origin story is the most important thing to nail down. And you can pick and choose what to share about it depending on how you want to be perceived by your audience. #brandstrategy #brandingstrategy #brandingtips #jackantonoff #taylorswift

I went to prison when I was 18 for 10 years and came home when I was 27 . I survived so many battles lost close friends , lost family and through it all kept faith that one day I would come home . And now that I’m free I just appreciate being alive and being able to share my story as someone who survived the system since I was 13 years old . I hope one day I can help other kids in my situation to lead them on a better path . I thank god everyday for my blessings 🙏🏼🥹 #prisontok #prison #firstd