Although quality content has always been crucial for ranking well on search engines, Google has redefined what “quality” means. It’s no longer about sprinkling in keywords or hitting a word count. In ...

Legal blogging is a critical marketing tactic for lawyers. A strong law firm blog will help you to build relationships and generate new business. However, that’s only possible if your legal blog ...

Writing blogs takes a significant amount of time. While it’s time well spent when those blogs help you to achieve your goals, when that doesn’t happen, it can be frustrating. Search engine ...

I spent the past few weeks on two projects to help improve students’ academic writing. The first was an intensive course I already mentioned in an earlier post (a post, incidentally, that led to a ...

As artificial intelligence becomes increasingly capable of generating polished, grammatically correct text that meets academic standards, educators face a critical challenge: How can we teach students ...

Writing is a skill, but it isn’t only a skill. Unfortunately, for a good portion of my early teaching career, I treated learning to write like a largely contextless activity, a skill that could be ...