Google rolls out ‘preferred sources’ feature. How to add the Daily Advertiser

Google's making it easier to see more of the sites you love. Here's what to know, including how to add the Daily Advertiser to your "preferred sources." ...
Ecommerce Fastlane

How to Find Bloggers to Promote Your Product

Why Bloggers Are Key for Promotion Bloggers and micro-influencers bring something that traditional ads or mega-celebrity ...

How Florida Businesses Boost Visibility Without Big Ad Budgets, Using Content

For small and mid-sized businesses operating in the cluttered and complex Florida markets, getting noticed by target ...

Google Ads turns 25: A look back at the biggest changes and advances in search

Google marks 25 years of Ads, evolving from search keywords to AI-powered campaigns that reach audiences and deliver answers.

Google's great flattening has hit managers in its ad unit

Google is flattening the org chart in one of its most crucial business groups, per an internal memo.

Google To Streamline Ad Sales Unit In Latest Restructuring Move: Report

Alphabet's Google (NASDAQ: GOOGL) (NASDAQ: GOOG) is reportedly making significant changes to its core U.S. ad sales division.

Most Small Businesses Are Using AI for Ads. Here’s What’s Working, According to a Google Exec

Selin Song, Google's president of customer solutions, shares how SMBs are using Ai for advertising to compete and unlock new ...

AI is about to upend Google’s AdWords cash cow

The revolutionary advertising product launched 25 years ago, propelling the company into the stratosphere. Could the party be ...

How to use YouTube Ads to drive B2B conversions

Two B2B advertisers saw CPLs drop up to 47% after adding YouTube video campaigns. Here’s how video lifted search performance ...