Kaon Interactive, a business-to-business software company and provider of 3D interactive product marketing applications, has launched new augmented reality (AR) experiences within its High Velocity ...

The demand for AR and VR stocks is increasing. is technology that projects additions to what you see and hear through devices, adding to your current reality. Virtual reality (VR) is the creation of ...

Augmented reality first reached a mass audience by placing digital creatures and objects over real streets, parks, and landmarks through a smartphone screen. That breakthrough proved people were ...

MIDDLETOWN, Conn.--(BUSINESS WIRE)--Reality Interactive, an award winning retail technology agency, today announces the launch of new AR solutions to enable retailers to go beyond ecommerce and allow ...

Sony, the creator of popular gaming console PlayStation, announced its new virtual reality headset at CES this week as the race to compete in the metaverse, a virtual world of work and play, heats up ...

New technologies are coming in virtual reality headsets, and terms are getting bandied about like everybody already knows what they are. Here are most of the terms you're hearing, and what they mean ...

Apple’s about to unleash its most important new product in a decade. Reality Pro, as it is rumored to be called, will be a VR headset like none other. No, I mean an AR headset. Wait, make that an MR ...

Virtual and augmented reality are technologies most often associated with gaming. But more recently, they've been used in the realm of marketing to transform the consumer experience in new and ...

Augmented reality (AR) is one of the most exciting technologies on the rise today. Due to this, it’s not surprising that lots of companies are investing in the virtual reality (VR) industry. They’re ...