Amazon DSP is letting advertisers get audio spots in front of more ears through an expanded pact with iHeartMedia for ...

Programmatic advertising is an effective tool for managing advertising campaigns and interacting with the target audience for business. More and more companies from various niches are choosing ...

As part of a larger effort to increase visibility, monetize content and improve digital offerings, iHeartMedia has announced ...

Amazon Ads, the company’s demand-side ad tech business, hosts its annual industry show, called unBoxed, in Nashville this ...

AdLib customers will gain direct access to Curated.Media’s curated supply libraries all within the DSPs they already us ...

As the craze of earnings season draws to a close, here’s a look back at some of the most exciting (and some less so) results ...

If programmatic media buying were a sport, media agencies would probably say they won their first Olympics medal this year. The vast majority (90%) of programmatic Olympics ad sales on Peacock are ...

The opinions expressed in this article are the authors’ own and do not reflect MM+M or Haymarket Media. In a recent Q&A published in MM+M, a client-side marketer explained why she’s given up on ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Seventy percent of users dislike mobile ads, and around 45% of people leverage ad blockers ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Ad fraud has always been an issue in digital advertising. Unfortunately, programmatic ...

All Soccer Scores’ was No. 1 on Apple App Store, and ‘LiveScore: Live Sports Scores’ was top-ranked on Google Play Store ...

Number Games’ is No. 1 on the Apple App Store, and ‘Block Away - Tap Out Puzzle’ is at the top on the Google Play Store, ...