Agencies are selling entrepreneurs quick fixes for LLM visibility, but the only strategy that lasts is the blend of PR ...

The more that generative AI tools fulfill queries for users that used to rely on search, the fewer clicks go to websites, and ...

Media Party opened last week in Buenos Aires with a call to embrace technology, not fear it. Technology “is a net positive to our public service mission to which we are all committed,” said Vivian ...

A conversation with writer Cory Doctorow about why tech companies seem to deprioritize users. Cory Doctorow, author and digital rights advocate, argues that big tech companies from Facebook to Google ...

Medicare's "dirty little secrets" - the hidden costs, coverage gaps and commission conflicts that could cost retirees ...

This is the billion dollar blind spot: Most enterprises are solving the wrong data problem. Enterprises often assume that ...

For years, SEO and PPC defined two sides of search – one focused on organic authority, the other on paid performance. Both aimed to capture traffic but often worked in silos, optimizing toward ...

At a birthday party for Elon Musk in northern California wine country, late at night after cocktails, he and longtime friend Larry Page fell into an argument about the safety of artificial ...

Traditional search engines rely on countless ranking signals to deliver the most relevant answers to users. In the age of AI, signals appear to be simpler – at least for now. Court documents from ...

New research from the European Broadcasting Union and the BBC has found that four leading chatbots routinely generate flawed summaries of news stories.

In addition to removing impersonating and spammy content, the music platform is developing a standard to disclose AI use in music. In addition to removing impersonating and spammy content, the music ...