Retail Dive

Mattel to bring more toy franchises to Roblox

The company will launch its Monster High experience on the online game platform this week, soon followed by Hot Wheels, ...

Mattel Expands Collaboration with Roblox to Bring New Slate of Games to the Platform, Launching with Monster High Experience October 24

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company and owner of one of the most iconic brand ...
Courthouse News Service

Roblox copyright suit against look-alike dolls survives dismissal bid

A side-by-side comparison of a My Avastars doll, left, and an avatar from Roblox (Roblox complaint, filed August 2022) (CN) — It's the classic story of life imitating the metaverse, and the metaverse ...
Licensing.biz

Barbie and Polly Pocket come to Roblox

Roblox will feature special partnership events with both Barbie and Polly Pocket in the game Livetopia over the next few months. The franchises have already appeared in games such as Sims 4 and Animal ...
Courthouse News Service

Roblox copyright claims over knockoff avatar dolls cleared for trial

A side-by-side comparison of a My Avastars doll, left, and an avatar from Roblox (Roblox complaint, filed August 2022) (CN) — Roblox Corp. can proceed to trial over its claims that a line of My ...
Yahoo Finance

Rainbow High™ Takes the Spotlight: Dazzling New Creative Crystals™ Collection & Epic Roblox Integration Make It the Must-Have Doll of the Year!

Rainbow High: THE CRYSTAL QUEST Premieres Exclusively in Livetopia on Roblox In an exciting first for the brand, Rainbow High will exclusively premiere season six of its popular animated series ...