Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

Sanrio's "cheeky but charming" punk-rock rabbit mascot, Kuromi, is finally getting her time in the spotlight this Halloween. To honor the 20th anniversary of Kuromi's introduction to the Hello Kitty ...

A Missouri family is suing Roblox after their teen son with autism was allegedly exploited by a predator on the gaming platform. The lawsuit accuses Roblox of misrepresenting its safety features and ...

A Camden County mother is suing Roblox and Discord, saying her daughter was sexually exploited while using the platforms. The lawsuit says the 11-year-old girl, who is now 14, was targeted by a male ...

Did you know that you can play Roblox with a VR headset? It's not a widely known feature, as many households don't have a virtual reality device readily available. The first VR headsets required a ...

Kentucky Attorney General Russell Coleman has sued Roblox, arguing the online gaming platform lacks adequate security and has exposed kids to child predators. Roblox pushed back in a statement, ...

Four months into relocating its legal headquarters to Nevada, Roblox has been sued in federal court. The lawsuit alleges that the company put “profits over safety,” which led to a 12-year-old child, ...

New digital ID requirements meant to combat illegal immigration could take effect by July 2029. New digital ID requirements meant to combat illegal immigration could take effect by July 2029. is a ...

Dalton Cooper is the Managing Editor of Game Rant. Dalton has been writing about video games professionally since 2011. Having written thousands of game reviews and articles over the course of his ...