Instagram today is rolling out a new feature for adding links to user profiles that challenges Linktree, Beacons and numerous other "link in bio" solution providers. The company announced on Tuesday ...

Linktree alternatives offer a similar standout feature: a landing page that hosts links to other sites and profiles.

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“Link in bio” is a commonly repeated phrase on social media, often encountered while scrolling through TikTok, half-reading Instagram captions, and listening to YouTube videos. The “bio” refers to the ...

Posts from this topic will be added to your daily email digest and your homepage feed. is a senior reporter covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at ...

Linktree, the popular “link in bio” service with more than 16 million users, is partnering with PayPal to expand its recently launched “Commerce Links” tools for direct payment on Linktree globally.

Like a lot of singers, Piper Rockelle has a link at the top of her TikTok profile page where her over 8 million followers can check out her music. But instead of sending them to YouTube or Spotify, ...

Who would’ve thought that an entire swath of startups would spring up all because Instagram, TikTok and Twitter only let you link to one website in your bio? Apparently, Linktree co-founder and CEO ...

Some companies beget verbs. Others beget phrases. The term “link in bio” has become part of the vernacular of influencers, thanks to brothers Alex and Anthony Zaccaria and their friend, Nick Humphreys ...