Leeron is a New York-based writer who specializes in covering technology for small and mid-sized businesses. Her work has been featured in publications including Bankrate, Quartz, the Village Voice, ...

Despite all the many changes to SEO practice over the years, keyword research remains one of the most fundamental SEO tasks. Some form of keyword research is still one of the first things SEO ...

Keyword research is the foundation of any successful PPC campaign. By identifying the right keywords, advertisers can reach their target audience, maximize ad relevance and control costs. This guide ...

Most internet users never even look past the 1st page of search results. It makes total sense to use a keyword research tool because no one will ever find you otherwise! A keyword research tool helps ...

Keyword research is the backbone of organic growth. While you can certainly create content for purposes other than ranking in search engines, it’s one of the best long-term ways to generate traffic to ...

Opinions expressed by Entrepreneur contributors are their own. Keyword research is pivotal to the success of any search engine optimization (SEO) campaign. A danger foreseen is half avoided, so it is ...

Keyword research is the cornerstone of any SEO strategy. High-quality keyword research unlocks a plethora of vital data, like which keywords are easier to rank for, what your ideal audience searches ...

Exact-match keywords are useful for researching patterns and trends but not so much for optimization purposes When optimizing for keywords, optimize for intent and solve problems, don’t just match ...

There's no doubt that keyword research has changed over the past few years. If I had written this post even 2 or 3 years ago, I would probably have provided a detailed, step-by-step guide to finding ...

In this article, we’ll discuss the benefits of local keyword research and provide a step-by-step guide to help you conduct it. Defining local keyword research What to look for in a keyword Benefits of ...

Moz, a leader in search and digital marketing tools, has officially launched their foray into keyword research. Dubbed “Keyword Explorer” (or KWE), the goal of the tool is to take users through the ...

In the legal industry, where every client matters, having a robust online presence can set your law firm apart from the rest. The secret to achieving this? Effective keyword research. By understanding ...