If wading through online reviews and trying to compare specifics between products gives you decision paralysis, Amazon has a new tool to help. Amazon has announced a new tool called "Help Me Decide" ...

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On Thursday, Amazon launched Help Me Decide, a tool that uses generative AI to analyze your buying habits, and then, if ...

Amazon has released a new AI tool in the U.S. called “Help Me Decide” to assist customers deciding between similar products.

Amazon's latest AI tool promises to make shopping decisions easier — by choosing the "best" product for you. Why it matters: ...

The shopping feature was announced by Amazon on Thursday. The Help Me Decide tool recommends a product after you've browsed several similar items and haven't made a purchase, by analyzing "your ...

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Help Me Decide expands Amazon’s suite of AI shopping tools, pairing you with the right product with the tap of a button.

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