Pushing against the trend, the iPhone maker skirts artificial intelligence (AI) and actually films the new intros for Apple TV and Apple Original Movies.
To create Apple TV’s new branding, a team from the global agency TBWA\Media Arts Lab (MAL) gathered in a studio with a ...
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AVATAR 3 | Animated Logo Revealed

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Built from real glass and captured entirely in camera, the new identity explores reflection, color, and light to express the cinematic spirit at the heart of Apple TV. Every shimmer was made for real, ...
Apple has officially unveiled a new streaming intro for Apple TV, and the company took a hands-on approach to create it.
Qi2 has been a slow burn when it comes to bringing magnetic wireless charging to Android devices. The first magnetic chargers to actualize the standard began to arrive in late 2023, but only a few ...
The new visual identity centers on a kaleidoscopic logo animation that transforms the familiar Apple aesthetic into more ...