The birthday boy was turning 7, and the party had everything you might expect: balloons. A bounce house. And lots and lots of brainrot. To be precise, that's "Italian brainrot," the Gen Alpha-beloved ...

Roblox is hugely popular with kids, but it also comes with risks. Here’s how to set it up safely, monitor play, and build ...

Fifty fashion brands are launching their shoppable worlds for VLGE's World Fashion Week, founder Evelyn Mora says.

Roblox is expanding its platforms as it arrives on the Samsung Galaxy Store and Xbox Ally devices today. Learn more here.

Mattel and Roblox expand partnership with new branded games like Monster High. Discover how this boosts digital engagement and stock performance.

Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house gaming business.

Starting a game studio is a dream for many creative minds who want to bring their unique ideas to life. With the global ...

MiHoYo's version of Roblox was inevitable⁠— Genshin Impact is huge, but it's not Roblox huge. In pursuit of greater horizons ...

Moose Toys and Gamefam have teamed up once again to bring Heroes of Goo Jit Zu back to Roblox this holiday season. Following ...