Is cost per conversion really your most important key performance indicator (KPI)? Many campaigns treat it that way. But when efficiency becomes the goal instead of a guardrail, you risk starving your ...

“The craziness of the 20th century that I write about has to do with the totalitarian ideologies which were responsible for unbelievable crimes,” Klíma told Czech public radio in 2010 about his ...

Hopefully, pilots never have to activate their emergency training outside of practice. But there are times when all of the holes line up and a routine flight becomes a fight for life. Such a case ...

Naked mole-rats are one of nature's most extraordinary creatures. These burrowing rodents can live for up to 37 years, around ...

Scientists report that the naked mole rat’s age-defying superpower likely relates to a protein called cGAS (or cyclic ...

These burrowing animals have a biological mechanism that does the opposite of what it does in humans: it repairs DNA instead ...

The melanoma market is expected to witness sustained growth driven by continuous therapeutic innovation and wider patient access. Advances in immunotherapies and targeted treatments, along with ...

Trump sought to send some California and Texas troops to Oregon California, Oregon sued to block the move Judge previously blocked Trump from deploying Oregon National Guard Oct 5 (Reuters) - A ...

Jabul, R. , Kamaruddin, F. and Rutel, A. (2025) Five-Year Outcomes of Reverse Total Shoulder Arthroplasty in a Malaysian ...