Acquiring new customers is cool and perhaps a little too exciting for most entrepreneurs, particularly startups, that they often put customer retention on the back burner. Keeping existing customers ...

Marketing, sales, and customer service teams require accurate, up-to-date information for effective interactions with leads and clients. However, updating records is challenging and time-consuming if ...

Operating a business today involves juggling sales pipelines, customer communications, and team projects, while not letting ...

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If you run or are starting a businesses, the best ingredient for success isn’t what accounting software you use, your hiring practices, or your office layout — it’s how you deal with your customers.

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Does “Off-the-Shelf” Contact Center Integration Really Work? Your email has been sent CRM and contact center solutions promise seamless integration in a few clicks, but that’s rarely how it goes. See ...