The system doesn’t toss out a random suggestion. It provides an explanation that highlights key features, customer insights, ...

Help Me Decide is live in the US now and can be found in the Amazon app (iOS and Android) and mobile browser. If you tap ...

Amazon.com Inc. is rolling out a new AI-powered tool that will recommend a specific product when shoppers are feeling ...

If you’ve been wandering the digital aisles for too long, it will appear and end your indecision once and for all.

Amazon expanded from being more than just an e-commerce site to a marketplace that people rely on for quick deliveries of their goods. During its Delivering the Future event, the company unveiled ...

Amazon's new Help Me Decide tool will show you a personalized recommendation for a particular category and list reasons why ...

Amazon will pay both the Federal Trade Commission and consumers directly to settle a lawsuit alleging that it used ...

Amazon's latest AI tool promises to make shopping decisions easier — by choosing the "best" product for you. Why it matters: ...

Investing.com -- Amazon has launched a new AI-powered shopping feature called "Help Me Decide" that helps customers quickly ...

The FTC said Amazon deliberately made it difficult for customers to purchase an item without also subscribing to Prime. In some cases, consumers were presented with a button to complete their ...

Amazon has seen the power and potential of Alexa+, its AI-powered smart assistant, and is now launching a raft of devices to ...