Google Analytics' new property, App + Web, allows marketers to combine the dimensions and metrics of app and website data into a unified report. Google introduced a new analytics feature in late July ...

Here is a small but important update to Google Analytics: Developers can now create a single reporting view that includes both web and app data. Google says this will help businesses that have ...

Google Analytics introduced two predictive metrics to App + Web properties this July, which focus on purchase and churn probability. Google Analytics launched its App + Web feature in 2019. True to ...

In an update to Google Analytics, bot traffic will be automatically filtered out of reports for Web + App properties. “In App + Web properties, traffic from bots and spiders is automatically excluded.

Google is upgrading the new App + Web property in Google Analytics, which allows users to measure multiple websites and apps. App + Web properties were introduced this past July, and allow people to ...

Cody has been writing with Android Police for ten years. While best known for the hundreds of APK Teardowns and breaking news on many of Google’s new products and services, he also covers deeper ...

Facebook today announced new functionality in its Analytics for Apps tool for mobile and Web development, while announcing it has now been used in more than 1 million apps, Web sites and bots.

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now Website- and app-tracking analytics company ...

LogRocket, a provider of software frontend monitoring and analytics services, today announced that it raised $25 million in a Series C round co-led by Delta-V Capital and Battery Ventures. CEO Matt ...

The popularity of Cloud Computing and the Internet of Things (IoT) will contribute to the growth of the market. App Analytics Market Size – USD 1,695.7 Million in 2020, Market Growth – CAGR of 20.70%, ...

Increase in inclination towards mobile-based advertising among enterprises, shift toward personalized and customer-centric marketing, and emergence of BYOD and BYOA are expected to propel the growth ...

AIBY, a leading American co-founding company in the mobile app industry, announced the launch of AIBY Startup Studio, its new initiative aimed at helping ...