"We need more leads, more business." If you are in digital marketing, a request like this is very familiar. Your initial instinct may be to dive into ad campaigns and SEO. However, experience has ...

Do you think you’re more likely to look at an online ad if it contains 1) a picture, 2) an animation or 3) just text? The answer: just text. Surprised? Well, consider the man who was checking his ...

Opinions expressed by Entrepreneur contributors are their own. Whichever type of business you run, having a clean, user-friendly website is critical. Your business site not only serves as the digital ...

Google today announced the launch of Web Designer, a new tool for building interactive HTML5 sites and ads. The company first hinted at this launch in June, but had been quiet about it ever since. Web ...

Google recently updated its sponsored search results – those listings that typically appear above organic results in search engine results pages (SERPs) – with new navigation ...