Mattel and Roblox expand partnership with new branded games like Monster High. Discover how this boosts digital engagement and stock performance.

Mattel has launched "Monster High" inspired video games in Roblox and Fortnite. The toy company is building out its in-house ...

Roblox players can show off their Signature Bakes in a new Great British Bake Off experience that taps into the platform's existing cake-decorating community.