Edwards Deming famously said, “In God we trust; all others bring data.” As we’ve evolved from analytics to data science to AI, the world has never been more data driven. And as a leader, you are ...

RAG can make your AI analytics way smarter — but only if your data’s clean, your prompts sharp and your setup solid. The arrival of generative AI-enhanced business intelligence (GenBI) for enterprise ...

Most people regard bank runs as a thing of the Depression-era past, but in 2023, several U.S. financial institutions failed when they experienced unexpected runs on deposits. Taking notice, leaders at ...

GA4’s rollout reshaped analytics, but adoption challenges reveal gaps between Google’s promises and marketers’ reality. As a marketing specialist who has gone through the transition from Universal ...