You might find yourself invited to try out AI Mode via a large pop-up dialog the next time you visit Google, but if not, ...

Google’s new chatbot-style AI Mode search experience, previously an experiment, is launching for US users. Publishers and marketers will have to adjust their search strategies once again. Google is ...

Google's new AI-powered feature aims to help organize your search results and de-emphasizes AI summaries. Web Guide organizes links into helpful categories that break down a complex topic, the company ...

Google’s EEAT framework stands for experience, expertise, authoritativeness, and trustworthiness; these pillars have become a ...

Google wasn’t around for the advent of the World Wide Web, but it successfully remade the web on its own terms. Today, any website that wants to be findable has to play by Google’s rules, and after ...

This year’s conference included another change to search, this one more profound but less aggressively deployed. “AI Mode,” which has similarly been in beta testing for a while, will appear as an ...

All it takes to get to the Discover page on an Android phone is a swipe from left to right on the home screen. If you’ve got several home screens in play, you need to keep swiping until you get to the ...

Google's making it easier to see more of the sites you love. Here's what to know, including how to add the Town Talk to your "preferred sources." ...