Spotify has expanded its programmatic ad partnerships with Google and Magnite aimed at providing access to the music app’s ad exchange. Advertisers can now access Spotify’s logged-in users via a ...
Online music and podcast platform Spotify (NYSE:SPOT) has tied up with Google (NASDAQ:GOOG) (NASDAQ:GOOGL) and Magnite (NASDAQ:MGNI) for a programmatic ads partnership for advertisers to buy ads on ...
The new AdCP framework is intended to be similar to how OpenRTB standardized real-time bidding in programmatic advertising’s ...
Government attorneys advocated for sweeping structural changes, including the divestiture of Google’s ad exchange, the core ...
Google (NASDAQ:GOOG)(NASDAQ:GOOGL) is undergoing yet another remedy trial in U.S. District Court that could drastically alter the future of the company and digital advertising. The remedy trial ...
Google announced it will replace the "Ad networks" blocking control from Brand safety within in AdSense with a new ...
El SEGUNDO, Calif., April 09, 2025 (GLOBE NEWSWIRE) -- Shirofune, a leader in automated ad management technology that services major advertising agencies worldwide, including Dentsu, is pleased to ...