Ye, the artist formerly known as Kanye West, spent part of the week in an Atlanta courtroom as he defended himself in a copyright case connected to his 2021 Donda listening event. The dispute stems ...
In-store sampling not only boosts day-of-event sales, it can also drive long-term sales and cast a halo over the entire brand portfolio, Kenneth Hein reports. The "Report on In-store Sampling ...
New Retailer Exchange and its signature Sampling Event create a full day of engagement for retail professionals and cannabis brands ...
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