Online stationary startup Paperspring is bringing QR codes to event invitations today with the launch of Paperlinks. A “Paperlink” is a customized QR barcode that can be scanned with a smartphone to ...

The next time you plan a party, do like the guys at Unplggd did and put a QR code on the event posters to collect email addresses. That way they could invite people to share photos in a Dropbox folder ...

Uniqode examined news reports, market research, and other sources to see how ticketing technology is changing the future of live events. - Carl Recine // Getty Images Uniqode examined news reports, ...

B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...

Everywhere you look at the South by Southwest conference this week, you see QR codes. The square “quick response” codes turn URLs, vCards, or any kind of text into a jumble of pixels that you can scan ...

Are they black-and-white bathroom tiles? Newfangled bar codes? Postage stamps honoring artist M.C. Escher? Thanks to increasingly prevalent smartphones, many marketers and organizations are convinced ...