Toy giant Mattel has expanded its partnership with Roblox to launch new games on the platform based on its popular brands.

Mattel and Roblox expand partnership with new branded games like Monster High. Discover how this boosts digital engagement and stock performance.

Rapper Lil Nas X will perform in a virtual concert and debut a new music video on Roblox this weekend, in the first such venture for the hugely popular kids gaming platform.

Mattel and Roblox are expanding their partnership, releasing new Roblox titles inspired by Mattel brands. Roblex will debut a Monster High experience on Oct. 24 and will follow with franchises ...