“Brand Aware” explores the data-driven digital ad ecosystem from the marketer’s point of view. Today’s column is written by Madelyn Mills, director of marketing platforms and analytics at Providence ...

Many of the largest databases lurk in the back hallways of science and government research--all that data from particle physics experiments, astronomical observations, and weather simulations.

Understanding the value of robotics data, and leveraging it while protecting its value, can open up new commercial opportunities and afford significant competitive advantages. Data is the lifeblood of ...