Most investors associate Build-A-Bear with a mall novelty from a bygone era, not as a serious investment. The company was widely dismissed as a relic of declining foot traffic and a fad retail concept ...

Build-A-Bear is refocusing on customization and experiential retail after a weaker summer, as the retailer evolves its Canadian store network and targets collectors.

Build-A-Bear just notched its most profitable second quarter and first half in company history. Revenue for the first half of fiscal 2025, which ended Aug. 2, hit an all-time high of $252.6 million, ...